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17.08.2024 | Tech and Business News

SongPush Secures Nearly €3 Million to Expand Creator Platform

Stefan Kling and Markus Cremer, founders and CEOs of SongPush

Stefan Kling and Markus Cremer, founders and CEOs of SongPush - © SongPush

Berlin-based startup SongPush has developed an all-in-one platform designed to simplify creator marketing across various industries. Founded in 2021 and focusing on the music industry since 2023, the company has quickly made its mark, generating over one million euros in revenue last year. Now, following a successful seed round, the company has raised €2.94 million to fuel further growth.

SongPush’s platform allows brands to set up creator campaigns in less than 10 minutes, generating hundreds of promotional videos. This streamlined process is aimed at helping advertisers and agencies more effectively utilize creator marketing. With SongPush, creators and musicians can upload content, which advertisers can leverage to create impactful marketing campaigns.

The startup has already developed over 2,000 campaigns for high-profile clients, including Universal and Sony. Investors such as former Google and Spotify executives have supported the latest funding round, highlighting the platform’s potential.

SongPush plans to use the new funds to expand its platform, allowing brands from all industries to harness the power of creator marketing. The company is also preparing for a rebranding in the coming weeks to reflect this broader focus, while continuing to enhance its capabilities in analytics and creator management.

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